Alterna - Product Lines

Alterna Professional Haircare creates groundbreaking formulas that set the industry standard for the finest luxury haircare products in the world. At Alterna we continue to shape the future by staying one step ahead of technology, by capturing the essence of indulgence, and most of all by taking imaginative leaps to give our customers not what we think they want, but what they never thought possible.  And while they include funding and product donations, they also extend to the energy and enthusiasm of our employees, whose generous contributions of time and talents are inspiring.