Salon Ethos » Team » Liz Rose-Worman

As a leader and teacher in the industry, Liz Rose-Worman – also known as Liz Rose – decided in 2011 that it was time to begin a new chapter in a professional career which began in 1999, and opened Salon Ethos in October 2011 in Newport, Oregon. The salon achieved 5th Avenue Elite status in its first quarter, and continues to thrive. In June 2014, the salon launched a blow-dry bar which has enjoyed spectacular success, and led to profiles in American Salon and Salon Today magazines in 2014 and 2015.
 

She’s excelled in the Summit Salon Program (a Redken-endorsed program of developing technical and sales techniques for salon success, developed by leaders in the industry and reflecting years of market research), achieving 4A status within her salon. She's also a certified Redken Haircolorist.
 

As an educator, she benefits both professionally and creatively from her experience of more than a decade with salons all over the nation, training stylists and salon owners from Los Angeles to New York on the techniques that lead to salon financial success. Her first love is hair color, and her goal is to give each stylist in every class the tools to be successful. 
 

In keeping with her personal philosophy to “surround yourself with whom you want to become,” she’s pursued mentorships with Summit Business Coach Luke Huffstutter and Redken Education Artistic Director Kris Sorbie. Her classes teach stylists of all backgrounds to achieve this crucial balance among creativity, technical skill, and best business practices. "Since I met Liz, she has always inspired me with her hunger to learn and teach by 'paying it forward,’” says Kris. “The success she's enjoyed with her salon is all down to her passion and commitment to her team as well as her clients... I encourage every salon owner to bring her in to coach their team to apply the attitude she exemplifies.”
 

In 2013, she established a non-profit foundation, Stylists Helping Youth with Mental Illness (SHYMI), in support of mental health services for local youth. Fiscally sponsored by the Lincoln County Foundation, SHYMI receives donations from salon events and other efforts, which directly benefit awareness efforts and mental health services at the local level. "I feel that mental illness carries a social and societal stigma," Rose-Worman explained. "This disease wears so many different faces, and people who don't know anything about it except its name fear it. That fear, which I believe is based on ignorance, gets in the way of responding effectively to those who suffer from mental illness. I believe that education is the key to changing the way those who suffer from mental illness – and those who love them – live and thrive."